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Expo 2025: Designing the Future Through Connection

Innovation
at NTT Pavilion

The NTT pavilion was like a new life form, where the movement of visitors and their expressions stirred the “small clumps” covering the entire pavilion. By fully utilizing the NTT’s cutting-edge R&D technologies, we demonstrated how technology and sustainability connect us across time, space, and generations. Through immersive experiences, groundbreaking infrastructure, and meaningful partnerships, NTT invited the world to imagine a more human, more connected future.

Connection is the foundation of progress

No matter where or when they are, NTT is dedicated to creating a future that links people to inspiration, information, and each other. One thing is certain: connection is the cornerstone of progress, whether we're storing renewable energy for a smarter future, transferring a heartbeat, or illuminating cultural memories.

Vito Mabrucco, NTT Brand evangelist, testing the Life With Fure-au Denwa exhibit at Expo 2025

Connecting Lives: The Future of Human Senses

NTT’s history is interconnected, ranging from the invention of the telephone to the real-time transmission of touch, sight, and scent. We demonstrated how our IOWN technology allows for shared sensory experiences over long distances at Expo 2025.

Read how we are connecting senses

Connecting Energy: Powering the Future with Clean Hydrogen Energy

NTT Anode Energy and Panasonic partnered to demonstrate an end-to-end green hydrogen energy supply chain at Expo 2025 highlighting a sustainable, resilient model for the energy needs of tomorrow. This installation revealed how NTT’s infrastructure and network reach can support a scalable, sustainable energy ecosystem worldwide.

Read more about hydrogen energy
Panasonic pavilion at night at Expo 2025

NTT at Expo 2025

Innovating for tomorrow

At Expo 2025 Osaka, Kansai, Japan held from April 13 to October 13 in Yumeshima, Osaka, NTT showcased its cutting-edge innovations and sustainability vision. Using advanced R&D, ICT, and the IOWN platform, NTT inspired hope and deliver a memorable experience, shaping a sustainable future together.

NTT highlights sustainable innovation through IOWN, advancing optical networks, and addressing global challenges like clean energy.

The Expo 2025 Osaka, Kansai, Japan showcases innovation, fosters cultural growth, and accelerates progress toward UN SDGs with global collaboration.

At Expo 2025, NTT presents a new vision of a sustainable society achieved through our advanced R&D, and other key resources, centered around IOWN.

Explore more

Dynamic Equilibrium
of Life

This signature pavilion, co-sponsored by NTT, was an immersive experience to explore the essence of life through dynamic equilibrium, encouraging visitors to rediscover life’s meaning and hope for the future.

Draft of the Dynamic pavilion, co-sponsored by NTT at Expo 2025
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The NTT Group is a Pavilion Partner of Expo 2025 Osaka, Kansai.

The NTT Group is a Platinum Partner of the “Expo 2025 Osaka, Kansai Virtual Venue,” which is an effort to showcase the society of the future at Expo 2025 Osaka, Kansai.

The NTT Group is a Gold Partner of “Personal Agents for Visitors,” which is an effort to showcase the society of the future at Expo 2025 Osaka, Kansai.

The NTT Group is a Gold Partner for the “Dynamic Equilibrium of Life” Signature Pavilion at Expo 2025 Osaka, Kansai.

©Expo 2025