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MLB and NTT share a vision of using technology to help organizations and communities achieve their goals in the Smart World digital era and create impactful customer experiences. Major League Baseball is the oldest of the major professional sports leagues in the United States and Canada where a total of 30 member clubs participate in the highest level of professional baseball worldwide. NTT is the “Innovation and Business partner of MLB” and “Title Sponsor of the MLB Network Ballpark Cam.”
Business transformation
Transformation is integral to MLB’s fan engagement and objective to grow with new generations of fans. MLB and NTT have developed a formal collaboration exploration process between MLB and NTT to continue innovation across many areas that also devises a comprehensive strategy with detailed plan roadmaps to execute. The potential benefits to MLB and its member clubs are many. These include the ability to influence new revenue sources and increase engagement among existing fans and attract new fans.
Changing the game
How NTT is shaping the future of sports
At NTT, we are committed to driving change that enhances society. Through technology and innovation, NTT is shaping the future of sports by enabling revolutionary experiences for athletes, fans, and sporting organizations.
Discover how Smart Solutions are improving the MLB experience
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